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The soul of ARC is Viola Pineider, designer, and founder.

Born and lived in Florence, Italy. Traveled through various cities in Europe, enriching her own repertoire of human and artistic experiences.

Her professional training is the sum of experiences with talented artists from the underground world of the 90s/2000s and 12 years of work in traditional Italian carpentry.

After practicing for 5 years alongside an experienced cabinetmaker, she took over the management of the business in 2010 and carried out numerous restoration works on furniture and interior decoration.


The love for restoring antique furniture developed the artist's attentive and accurate gaze and an aesthetic sense, typical of someone with the ability to combine shapes and colors.

Currently in Rio de Janeiro, she connects with other artistic experiences, in addition to continuing her carpentry work.

With the naturalness of someone who grew up surrounded by art, along with a solid technical background, Viola has created her own style that combines the creativity of a world outside the conventional with the elegance and lightness of Italian design.

At the end of 2018, ARC was born, a journey of experimentation and studio with the aim of realizing new expressions in the world of jewelry.

All ARC pieces are conceived and handcrafted by Viola Pineider, using leftovers and scraps of special woods.

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